Chronicles of a small businessman who dreams of reenchanting France – Episode 17

Chronicles of a small businessman who dreams of reenchanting France – Episode 17 :

The sacred fire!

There are encounters that rekindle a flame.
Last Monday, at the general meeting of the CCE, Les Conseillers du Commerce extérieur de la France, with Sophie Sidos & Bruno VOLAND, we listened to Paul DEJEUX, young companion of the Tour de France, winner of the WorldSkills Lyon 2024 in the cabinetmaking trade. And suddenly, it was all there…

He speaks softly, but his words clatter like a plane on solid oak.
He speaks of effort, of transmission, of the beauty of the gesture. He also talks about pride, the pride of making something with his hands, the pride of carrying on a thousand years of know-how with exacting standards and humility.

Last year, with Maison MGA, we had Hugo Marquez and his magnificent medal for excellence in the Industry 4.0 sector.
This year, we’re heading for Marseille 2025 with Océane Terrier and Andréas Tacheau!
They are the champions of a world that doesn’t just click: they make, cut, weld and dream big! They’re crazy.

Paul shapes precious woods, but it’s youth that he polishes. He inspires desire. And that’s what it’s all about!

• Restoring a taste for doing, for effort, for the tangible, for the beautiful!
• Reminding people that nobility is not to be found in a three-piece suit, but in the beauty of a well-drawn line or a well-crafted piece of work!

Yes, you can fall in love with a profession.
Yes, industry is still a place of initiation where you discover talents you didn’t know you had.
And yes, the sacred fire does exist. It burns in our workshops, in our production schools, in our apprentice training centres, among our journeymen, in every company in France.